Ferrero Rocher is launching a 360 experience pop up in London where the desserts are made in front of you!
Ferrero Rocher are launching a Behind the Layers experience for Christmas!
The new pop up will immerse guests in the glamorous world of Ferrero Rocher through a multi-sensory tasting adventure.
Set over two floors at Westfield London, visitors will get the chance to explore the unique combination of layers that make up every Ferrero Rocher. Fancy.
This experience features delicious and exciting flavours, inspired by Ferrero Rocher, enveloped and served inside a vivid 360-degree light and sound performance. Starting on entry to the golden bar and lounge, visitors will discover a delectable drinks menu created by mixology maestros, Liquid Chefs.
Guests will then be invited to take their seats for the show-stopping, multi-sensory Ferrero Rocher: Behind the Layers experience.
In a setting that changes with every mouthful, five mini-desserts will be hand-made in front of visitors’ eyes, each one inspired by the iconic layers of whole hazelnut, smooth chocolate, crispy wafer, hazelnut pieces and glittering gold.
Developed by celebrated chef and gastronomic mastermind, Paul Hannagen, each will honour the unique combinations that make a Ferrero Rocher so special, delighting guests with a once-in-a-lifetime experience.
Myf Ryan, Chief Marketing Officer, Westfield UK & Europe, said: “Visitors to Westfield centres have come to expect the very best of innovative concepts and experiences when they visit our centres.
We are delighted to be working with Ferrero Rocher to bring to our customers this truly immersive, multi-sensory experience and we have no doubt that Ferrero Rocher Behind the Layers will one of our biggest, most exciting events this year.”
To book your experience and for more information visit: www.behindthelayers.co.uk